Ecommers
Ecommers
Client
Woodsala is a premium e-commerce brand offering handcrafted wooden furniture and décor. Their products focus on sustainability, craftsmanship, and eco-conscious designs, making them popular among discerning consumers who appreciate quality craftsmanship and ethical production methods.
Client
Woodsala is a premium e-commerce brand offering handcrafted wooden furniture and décor. Their products focus on sustainability, craftsmanship, and eco-conscious designs, making them popular among discerning consumers who appreciate quality craftsmanship and ethical production methods.
Challenges
Challenges
Challenges
Low engagement on social media platforms despite a unique product range.
Low engagement on social media platforms despite a unique product range.
Difficulty in effectively showcasing the artistic value of their handcrafted furniture and décor.
Difficulty in effectively showcasing the artistic value of their handcrafted furniture and décor.
Struggles in lead generation and conversion, with high bounce rates on product pages.
Woodsala needed a strategy to build brand awareness and connect emotionally with their target audience, who value sustainability and artistry.
Woodsala needed a strategy to build brand awareness and connect emotionally with their target audience, who value sustainability and artistry.
Challenges
Low engagement on social media platforms despite a unique product range.
Difficulty in effectively showcasing the artistic value of their handcrafted furniture and décor.
Struggles in lead generation and conversion, with high bounce rates on product pages.
Woodsala needed a strategy to build brand awareness and connect emotionally with their target audience, who value sustainability and artistry.
Solution
Crafted a content calendar that highlighted Woodsala’s products with lifestyle visuals and behind-the-scenes content showing the artisans at work.
Crafted a content calendar that highlighted Woodsala’s products with lifestyle visuals and behind-the-scenes content showing the artisans at work.
01. Social Media Engagement Strategy
Crafted a content calendar that highlighted Woodsala’s products with lifestyle visuals and behind-the-scenes content showing the artisans at work.
Focused on educating the audience about the value of sustainable and handcrafted products through storytelling.
Focused on educating the audience about the value of sustainable and handcrafted products through storytelling.
Focused on educating the audience about the value of sustainable and handcrafted products through storytelling.
02.Targeted Ad Campaigns
02.Targeted Ad Campaigns
Ran Facebook and Instagram ads targeting eco-conscious consumers, emphasizing Woodsala’s sustainability.
Ran Facebook and Instagram ads targeting eco-conscious consumers, emphasizing Woodsala’s sustainability.
Used carousel ads to showcase the variety and artistry of products, driving traffic to the e-commerce site.
03. Lead Generation & Conversion Optimization
Created landing pages aligned with the brand's ethos of craftsmanship and sustainability, optimized for higher conversion rates.
Created landing pages aligned with the brand's ethos of craftsmanship and sustainability, optimized for higher conversion rates.
Developed lead magnets such as an eBook on eco-friendly home décor tips to capture emails and build relationships with potential customers.
Developed lead magnets such as an eBook on eco-friendly home décor tips to capture emails and build relationships with potential customers.
Solution
Crafted a content calendar that highlighted Woodsala’s products with lifestyle visuals and behind-the-scenes content showing the artisans at work.
01. Social Media Engagement Strategy
Crafted a content calendar that highlighted Woodsala’s products with lifestyle visuals and behind-the-scenes content showing the artisans at work.
Focused on educating the audience about the value of sustainable and handcrafted products through storytelling.
02.Targeted Ad Campaigns
Ran Facebook and Instagram ads targeting eco-conscious consumers, emphasizing Woodsala’s sustainability.
Used carousel ads to showcase the variety and artistry of products, driving traffic to the e-commerce site.
03. Lead Generation & Conversion Optimization
Created landing pages aligned with the brand's ethos of craftsmanship and sustainability, optimized for higher conversion rates.
Developed lead magnets such as an eBook on eco-friendly home décor tips to capture emails and build relationships with potential customers.
Result
By blending authentic storytelling with sustainability-focused ads and an optimized lead generation funnel, we helped Woodsala significantly increase engagement, build brand credibility, and boost sales conversions.
By blending authentic storytelling with sustainability-focused ads and an optimized lead generation funnel, we helped Woodsala significantly increase engagement, build brand credibility, and boost sales conversions.
-woodsala
-woodsala
More Works
More Works
