Taneja Group
Building a Premium Home Solutions E-commerce Brand
Client
Taneja Group is a luxury home solutions e-commerce brand offering modular kitchens, wardrobes, and custom interiors, delivering across Delhi-NCR.
Challenge
01.Low online engagement
02.Weak search presence for high-intent keywords (e.g., “buy modular kitchen online”)
03.Costly digital ads with poor ROI
Solution
High-End Content Strategy
Premium product visuals & videos
Lifestyle storytelling to build brand trust
E-commerce SEO
Optimized category/product pages for keywords like “modular wardrobe Delhi”
Enhanced Google My Business for local visibility
Performance Marketing
Google Ads for purchase-intent queries
Retargeting ads on Meta for abandoned carts & product viewers
3x increase in conversions in 60 days
Top 3 ranking for “Luxury Modular Kitchen Online”
GMB interactions up 80%
150% boost in social engagement
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